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American Cancer Society
VP, Sports Alliances
UNC Class of:
Daryl Evans currently serves as Vice President, Strategic Sports Alliances for the American Cancer Society (ACS). He is responsible for leveraging ACS sports partner assets (NFL, NHL, Coaches vs. Cancer, Golf and others) to raise funds and developing new fundraising platforms across the sports landscape—all for the fight against cancer. He brings more than 30 years of experience spanning branding, sponsorship, mobile technology, advertising, media, digital content creation, and sports marketing across the wireless, beverage, insurance and other industries.
Prior to joining ACS, Evans was Senior Vice President, Mobile, Media and Advertising Strategy for MediaLink—an advisory firm at the intersection of advertising, media, entertainment and ad technology.
Prior to MediaLink, Evans led AT&T consumer advertising as well as marketing communications and merchandising for AT&T Wireless, Uverse TV, AT&T Digital Life and connected wireless products. Evans joined AT&T in 2001, the founding year of Cingular Wireless, and drove the creation of the Cingular brand and re-branded to AT&T. He was owner of AT&T consumer brand and reputation, media, sponsorships and retail merchandising nationwide, and was a key player as the wireless industry grew to 100%+ wireless penetration in the US.
He also served McCann-Erickson Worldwide as SVP, director of client services managing clients such as Coca-Cola, Motorola, Georgia-Pacific and AFLAC.
He and his teammates have won numerous awards including four Cannes Lions, seven Effies and others.
Evans serves on the Board of Directors of the American Advertising Federation, The Alliance Theatre advisory board, The College Football Hall of Fame, the Chick-fil-A Peach Bowl (former chairman), the Atlanta Convention and Visitors Bureau, the Executive Advisory Board of the American Marketing Association (Atlanta), the marketing committee for Public Broadcasting Atlanta and the AdPR Executive Council for the Grady School of Journalism. He is a former member of the Board of Visitors of the University of North Carolina at Chapel Hill and the Ad Council
In the for-profit sector Evans serves on the advisory boards of Adtoniq and Skignz.
Evans holds a Bachelor’s Degree in business administration from the University of North Carolina and a Master’s Degree in business from the Harvard Business School.
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