Vice President of Revenue and Yield Management, ESPN/Disney Advertising
Class of 2010
Experienced Sports Executive, specializing in Ad Sales Revenue management. Currently responsible for managing revenue and yield for all ESPN linear and digital properties. With the ultimate goal of maximizing revenue, Jacqueline works to develop go-to-market strategy and pricing to achieve desired business goals. In this capacity, Jacqueline supports long range financial planning, forecasting, and performance measurement across the ESPN/Disney Ad Sales portfolio.
Jacqueline joined ESPN in 2012 and quickly moved up within the Ad Sales group, where her oversight of the ESPN and Disney portfolio continues to grow. Prior to joining ESPN in 2012, Jacqueline began her career in media at Fox Syndication in sales planning in 2010.
Jacqueline’s contributions go beyond her work in Revenue Management. She has a passion for leadership and supporting others. She has lead the committee of one of ESPN’s most successful mentorship programs. She has also been involved in the company’s on-going Diversity and Inclusion initiatives.
Originally from Pittsburgh, Jacqueline was raised an avid sports fan. She received her Bachelor’s degree from the University of North Carolina at Chapel Hill in 2010. She currently resides in New Jersey, with her 4 children.